Art Direction
Visual systems, shoot direction, campaign assets, content worlds, and brand expression.
Best for briefs that need a stronger visual point of view.
Available for select freelance projects and collaborations.
Figge
I help brands and teams shape campaigns, content, and visual concepts that are clear, distinctive, and made to move.
Selected work for brands, teams, and in-house collaborators.
Campaigns, content systems, brand storytelling, and embedded support.
Featured project
Sample Brand
Launch Campaign
Selected work
Each case study explains the brief, the idea, the execution, and what changed once the work went live.
Sample Brand
2025
Art direction and campaign development for a launch across stills, social, and content assets.
Example Retail Brand
2025
Seasonal campaign direction built to work across hero messaging, content adaptation, and fast-turn execution.
Sample Client
2024
A content and storytelling system designed to help a brand move from one-off assets to a more consistent visual narrative.
What I do
The site is built to make the offer legible quickly so a brief can move from interest to inquiry.
Art Direction
Visual systems, shoot direction, campaign assets, content worlds, and brand expression.
Best for briefs that need a stronger visual point of view.
Creative Direction
Concept development, framing the idea, and keeping the work coherent across channels.
Best for projects that need a clear idea before production starts.
Campaign Development
Launches, seasonal moments, social-first concepts, and larger storytelling initiatives.
Best for work that needs to land quickly and scale across formats.
Content & Production Support
Taking a concept from deck to deliverable, with enough structure to work in real production.
Best for teams that need practical creative support inside execution.
Flexible Collaboration
Project-based work, embedded freelance support, and selected long-term collaborations.
Best for in-house or agency teams that need senior support on demand.
Credibility
The work sits between concept, art direction, and practical execution, which makes it useful for campaigns, in-house teams, and production partners.
I’m a freelance creative and art director working across campaigns, content, and visual storytelling. I like projects that need both a clear idea and a sharp visual world.
Selected clients
About
My work tends to sit where idea, visual direction, and execution meet. I’m most useful when a project needs both strong taste and practical momentum.
Depending on the brief, I can contribute through concept development, art direction, campaign thinking, content direction, or embedded freelance support inside an existing team.
Read more about the approachAvailable for select freelance projects and collaborations.
If you need freelance art direction or creative support, the easiest next step is a short email with a bit of context.